How Korean Startups can enter the German Market

For many startups in Korea looking to enter the European market, Germany has become their prime destination. As the UK has left the EU, Germany is now regarded as the top economic…


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Online Shopping in Korea – Korean Fashion Startups to Watch

Seoul is becoming the fashion hub of Asia.  Seoul hosts its popular Seoul Fashion week twice a year. Fashion has always been a part of Korean culture and it is now bigger than…


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Creating Immersive Experiences Using Virtual Technology

Virtual worlds are no longer concepts we only see in movies. Over the past few years, virtual technologies have been on the rise. Especially with the ongoing pandemic, creating…


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Why 3D Advertising in Digital Marketing is the Future

Digital marketing experts estimate that the average consumer sees around 5,000 ads a day. Those that spend over 4 hours per day on their smartphone might see double that. The…


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Best Websites to Buy K-Beauty Skincare Products

The popularity of K-beauty has exploded in recent years. When searching for K-Beauty products in Korea, it's simple to come by; however, finding genuine items online might be…


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Beauty startups in Korea offering Personalized Products for K-Beauty

Personalization in beauty will be the prime driver for beauty brands in the next decade. So far the beauty industry has already seen an acceleration of personalized beauty not…


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The Best K-Beauty Communities for Consumers

In 2022, very few consumers buy magazines for K-beauty advice. Add this to many department stores closing down due to COVID, the only place to go is online. This is why K-beauty…


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Podium Star helps Korean Startups master their Pitching skills

If the thought of public speaking gives you sweaty hands and wobbly legs, you're not alone. Stage fright is not an uncommon thing amongst many entrepreneurs, especially…


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Innovative Natural Skincare Ingredients Used by Beauty Brands

The days of natural skincare being just about lemons and avocados are over. World-leading skincare researchers are constantly searching for the most innovative natural skincare…


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