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Why Korean Skincare is so Popular Around the World
Liah Yoo, Susan Yara, James Welsh, and Hyrama. What do these names have in common? They all promote and believe in Korean skincare (K-Beauty)! The letter “K” on pretty much everything has taken the world by storm. Gone are the days wherein it would be a specific niche or small group of people who…
The Future of Work in South Korea
These days, most workplaces are facing drastic changes in operation. The recent events in 2020 (COVID-19) especially pushed the switch from traditional business models to a technology-based remote business model. Although this shift seemed sudden, it had already been in progress for the past couple…
The Digitization of Hangul Contributed to Korea’s Economic Rise
South Korea’s economic rise has been impressive. They have gone from one of the poorest countries in the world to one of the richest in just 50 years. This economic rise after the harsh Japanese colonial rule and the devastation of the Korean War is often referred to as the “Miracle on the Han”.…
Best Video Editing Startups in Korea using Artificial Intelligence
Videos are a vital part of all digital marketing campaigns. These days one can't think of marketing or sales strategies without the use of rich media like videos. Marketing in South Korea relies heavily on video content whether it is on streaming platforms, websites, apps, and even games. Therefore…
Startups in Korea developing AI-powered Chatbots
Almost every site you visit where they are selling a product or service, you will see a chatbot. These AI-powered chatbots are developed by startups looking to offer consumers and enterprises solutions for better customer service. Chatbots today are more advanced than ever before due to the use of…
The Power of Google SEO for Startups in Korea – Best Tips
Startups in Korea tend to focus mainly on Naver SEO/SEM (Search Engine Marketing) and not so much on Google SEO (Search Engine Optimization). This is understandable since most are marketing to the Korean consumer who overwhelming use Naver. However, no one outside of Korea uses Naver. The majority…
