Koreans are shopping online more than ever due to great eCommerce sites like Coupang. Therefore, many might think pet e-commerce startups in Korea would be struggling. However, that is not the case in South Korea. Koreans love their pets and see them as part of their family. To keep them happy and healthy, they need supplies. These supplies might include food, toys, leashes, carriers, shampoo, etc. Coupang’s pet category section will not be able to cover all the needs of a typical Korean pet owner. Therefore, the pet supplies industry in Korea is growing, and e-Commerce websites for pets seem like a natural fit in Korea.
The pet industry in Korea is a very lucrative opportunity for online brands. While there is intense competition, word of mouth is critical in Korea, and once a product takes off, pet owners will search tirelessly online to find it. Below are some innovative pet e-commerce startups in Korea disrupting the pet supplies industry for the good.
Breezytail is a pet e-commerce startup in Korea that focuses on pet health. They offer a variety of pet healthcare solutions such as oral care, hair care, bath products, and more. They have a dog section as well as a cat section. All their pet products focus on giving pets a healthy solution to their problems.
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