Startups

Pet E-commerce Startups in Korea Disrupting the Pet Supplies Industry

Koreans are shopping online more than ever due to great eCommerce sites like Coupang. Therefore, many might think pet e-commerce startups in Korea would be struggling. However, that is not the case in South Korea. Koreans love their pets and see them as part of their family. To keep them happy and healthy, they need supplies. These supplies might include food, toys, leashes, carriers, shampoo, etc. Coupang’s pet category section will not be able to cover all the needs of a typical Korean pet owner. Therefore, the pet supplies industry in Korea is growing, and e-Commerce websites for pets seem like a natural fit in Korea.

The pet industry in Korea is a very lucrative opportunity for online brands. While there is intense competition, word of mouth is critical in Korea, and once a product takes off, pet owners will search tirelessly online to find it. Below are some innovative pet e-commerce startups in Korea disrupting the pet supplies industry for the good.

Pet E-Commerce Startups in Korea

Pet Friends

Korean pet startup Pet Friends offers one-hour delivery for pet products from noon to midnight in Seoul. It is accessible regardless of the purchase. This is great for those busy with workers who don’t have the time to go out and get the pet supplies they need. Users can designate the delivery time of their choice. So the next time you need extra pee pads for your dogs or more cat litter for your cats, Pet Friends offers this quick delivery service in Korea. Their re-purchase rate is at 80%. The pet startup has raised over $16 million in funding. 

Bacon

Korean pet startup Bacon offers a wide selection of dog snacks, toys, and supplies. It is a subscription-based service. Every month pet owners will get something new for their dogs. The boxes can be customized as well. If the user does not want to do a subscription service, they can buy the toys and snacks separately from their site. So far, over 30,000 dogs are enjoying the dog snacks provided by Bacon. Think of Bacon as the MEMEBOX for pets. 

BITE ME

BITEME is the operator of an e-commerce platform that provides food, toys, carriers, hygiene products, and clothing for pets. They offer discounts on these products, sometimes up to 75%. While BITE ME sells various products, its primary revenue comes from pet clothing offerings. They offer new designs every week for dogs and even cats.

Breezytail

Breezytail is a pet e-commerce startup in Korea that focuses on pet health. They offer a variety of pet healthcare solutions such as oral care, hair care, bath products, and more. They have a dog section as well as a cat section. All their pet products focus on giving pets a healthy solution to their problems.

John

John is the Co-Founder of Seoulz. He has covered the Korean startup & tech scene for over eight years and has written over 700 articles regarding the Korean startup ecosystem. He has brought global attention to Korea's tech scene using Google SEO. Email him at john@seoulz.com

Recent Posts

What We Remember Was Not the Actress, but the Role

Remembering Catherine O’Hara, the mother in Home Alone   While driving out of the city…

1 day ago

The Fall of Korea’s Top 3 Startups

The South Korean startup ecosystem faced a significant reality check in 2025 as prominent technology…

3 days ago

3 Seoul Innovators of CES 2026

In January 2026, three prominent Seoul-based startups—Studio Lab, NationA, and Uniuni—captured global attention at CES…

3 days ago

Top Games in Korea’s PC Bang

The Pulse of Korean Digital Culture Riot Games, Krafton, and Nexon solidified their market dominance…

5 days ago

Korea’s Big 3 Ad Agencies

The South Korean advertising landscape has undergone a total transformation. Digital platforms now command over…

5 days ago

Cha Eun-woo Tax Scandal: The 20 Billion KRW Dispute Explained

In early January 2026, the South Korean National Tax Service targeted singer and actor Cha…

6 days ago