Martin

Korea Small Business Crisis: Why 975,000 Shops Closed

The Number Nobody in Seoul Wants to Say Out Loud Walk down almost any commercial street in Seoul and you…

2 months ago

Korea Retail Crypto: Why 16 Million Koreans Trade Coins

The 3 A.M. Chart It is 3:14 a.m. on a Wednesday in Seoul. The last subway left hours ago. On…

2 months ago

Korea Physical AI 2026: Inside the Race to Build the Robot’s Brain

Welcome to Korea physical AI 2026, a national obsession most outsiders have never heard of. Picture an ordinary Tuesday at…

2 months ago

Episode 11: The Locations

As I’ve mentioned quite a few times now, there is an abundance of the same store in the same area.…

3 months ago

Hyundai History: From a Rice Delivery Boy to the IONIQ Era

Most people outside Korea meet Hyundai through a car. Perhaps it was a cheap, cheerful Excel in a 1986 driveway,…

3 months ago

The Korea No-Spend Generation: How Young Koreans Stopped Buying — and What It Signals for the Economy

It is just past midnight in a one-room apartment in Seoul's Gwanak-gu. A 28-year-old office worker is being publicly scolded…

3 months ago

Korea Esports Investment: Why Saudi Money Is Flowing Into Korean Teams

It was a Sunday afternoon in Riyadh when Gen.G's players lifted the League of Legends trophy at the 2025 Esports…

5 months ago

Korea’s Physical AI Gambit: Why Software is the Real Battleground

A self-driving car glides through the complex streets of Seoul. It is a marvel of engineering, a testament to Korea’s…

5 months ago

Korean Medical AI: How a Local Model Beat GPT-5.1

In the global AI arms race, bigger is almost always assumed to be better. However, a 31-billion parameter model built…

5 months ago

APR Beauty Tech: Korea’s Biggest Q1 Surprise

A skincare gadget sold in a pharmacy chain is not where most people expect a financial revolution to begin. However,…

5 months ago